UPCOMMING EVENT – JUNE 2018

TICKET INFORMATION

Early Bird: 150.000 vnd | Standard: 200.000 vnd

At event: 250.000vnd

Date: Sunday, 03 June 2018 (08:30 AM – 12:00 PM)

Venue:
TOONG coworking space

No. 126 Nguyen Thi Minh Khai street, District 3,
Ho Chi Minh City, Vietnam 70000

 

We are here to help you

TICKET

Ms Hà Rim
e: [email protected]
mobile: 097 9058 842

SPONSOR

Ms Đào Ngọc Trân Châu
e: [email protected]
mobile: 093 8769 992

Ms Tân Trần
e: [email protected]
mobile: 098 9699 539

SPEAKER

Ms Nu Tran
e: [email protected]
mobile: 090 3900 292

DMA SPEAKERS & MENTORS

PHAN BÍCH TÂM

COUNTRY MANAGER

MMA VIETNAM

NGUYỄN KHOA HỒNG THÀNH

COO

ISOBAR VIETNAM

HOÀNG NGUYỄN

FOUNDING MEMBER

GEEK UP

NGUYỄN THỊ TRÀ MY

PRODUCT MARKETING LEAD

ZALO BUSINESS

AGENDA

9h – 9h30
Openning

9h30 – 10h00
Mobile Marketing Ecosytem and Ad Sizing Report

Speaker: Phan Bích Tâm
Country Manager at MMA

10h00 – 10h30
Foundation for Mobile campaign

Speaker: Nguyễn Khoa Hồng Thành
COO at Isobar Vietnam

10h30 – 11h00
UX in Mobile. Why and How?

Speaker: Hoang Nguyen
Founding member at Geek Up

11h30 – 12h00
Q&A with our speakers & Mentor

  • Phan Bích Tâm
  • Nguyễn Khoa Hồng Thành
  • Hoàng Nguyễn
  • Nguyễn Thị Trà My

Mobile Marketing Ecosytem and Ad Sizing Report

PHAN BÍCH TÂM

COUNTRY MANAGER AT MMA VIETNAM

PHAN BÍCH TÂM

COUNTRY MANAGER, VIETNAM
MOBILE MARKETING ASSOCIATION ASIA PACIFIC LIMITED

Phan Bich Tam is currently the Country Manager of Mobile Marketing Association (www.mmaglobal.com) in Vietnam, her passion is instrumental in building a strong and cohesive mobile marketing ecosystem that aims to boost mobile as an indispensable medium since 2013.

With 8 years of professional experience, Tam has handled many different roles from Sales & Marketing Director, Regional Sales Manager and as CEO in various businesses.

Before joining the MMA, Tam was a key member in the strategic team for a project funded by Mekong Capital and successfully grew the revenue by 500% over 2 years. As a lecturer at VietnamMarcom, the most famous marketing school in Vietnam, she is passionate to transfer the innovation of mobile marketing, encourages entry marketers to transform this medium in the future. Tam holds a MBA from Gloucestershire University, UK.

Are you targeting your users in the optimal way for your digital strategy when your target audience using internet on the move?

Foundation for Mobile campaign

NGUYỄN KHOA HỒNG THÀNH

COO AT ISOBAR VIETNAM

NGUYỄN KHOA HỒNG THÀNH

COO – ISOBAR VIETNAM

Though he currently holds the position of operations director at Isobar Vietnam, Nguyen Khoa Hong Thanh is the erstwhile co-founder of Emerald Consulting, which was acquired by Dentsu Aegis Network in early 2015. Thanh has multi-year experience in communications, public relations and journalism, specializing in new media trends across all these disciplines.

Before founding Emerald, Thanh worked with leading media owners in Vietnam such as VNG and Tuoi Tre Newspaper. His role as the operations director makes him in charge of all digital media and non-media operations, as well as innovations in the agency. He has experience working with both international brands and startups.

“Mobile is not just a fundamental change in marketing – it’s a fundamental change in the way we do business.”

Carolyn Everson,
VP, Global Marketing Solutions, Facebook

UX in Mobile. Why and How?

HOANG NGUYEN

FOUNDING MEMBER & DESIGN COACH AT GEEK Up

HOANG NGYEN

FOUNDING MEMBER & DESIGN COACH AT GEEK Up

Hoang Nguyen is one of the pioneers in the field of UI/UX Design. Foreseeing the transition from print design to digital design, Hoang Nguyen has started to pursuit UI/UX Design career since its early days.

Over the years in the business, he has worked with top clients in the industry and many exciting startups. Such as: TwoSigma, Workfit, Cision, EngineThemes, Dictionary, Portal, Motif… He has played the role of technical adviser on UI/UX Design at Behance Portfolio for years.

He is currently works for Interactivelabs as well as a founding member and design coach at GEEK Up.

DMA MENTOR

NGUYEN THI TRA MY

PRODUCT MARKETING LEAD AT ZALO BUSINESS

Ms. My Nguyen is currently holding the position of Product Marketing Lead at Zalo Business.

With more than 8 years of work experience in market research, ad solutions development & marketing at the top communication companies in Vietnam, Ms. My Nguyen gained the solid experience in developing innovative solutions for digital marketing, especially the advertising solutions for the messaging app which will define the future of Mobile-commerce

ORGANIZER

PARTNERS

The MMA is the world’s leading global non-profit trade association comprised of more than 800 member companies, from nearly fifty countries around the world. MMA Member companies hail from every faction of the mobile media ecosystem. Our consortium includes brand marketers, agencies, enabling technologies, media companies and others.

Institute of Digital Marketing Vietnam (IDM Edu Vietnam) is officially authorized by Digital Marketing Institute (DMI) from Europe. All curriculum is maintained the same with the original to ensure international learning standards are upheld.

DIAMOND SPONSORS

MediHub is a B2C B2B media and marketing company specializing in healthcare, operating on the digital platforms combined with official information in cooperation with the top Hospitals, Medical Association, University of Medicine and Pharmacy and Medical Experts.

Our media network includes the MediHub Communication screen and M-Wifi Free channel at the hospital and pharmacy; MediHub.vn social network and MediHub SC Mobile Apps for Pharmacy.

In addition, we also provide special marketing services in the medical channel including: Sponsorship of health education content; Patients educational seminar; Medical Association Conferences; Activation in hospitals, clinics and pharmacies.

Zalo Business offers solutions to help businesses operate and promote products on the Zalo messaging platform. In particular, Zalo Shop solution allows businesses and retailers to create and manage online stores, as well as interact 1-1 with their customers. In addition, Zalo Ads solution (self-serve advertising system) enables businesses and store owners to create ads by themselves and manage advertising campaigns.

 GOLD SPONSORS

VietGuys was founded in June, 2007 by experienced members in the mobile marketing industry. For over 11 years, we are proud to provide various mobile marketing solutions to more than 1,200 international and local brands.

Some of our key services are SMS Brand name, SMS gateway, Mobile top-ups, Email marketing, Customized mobile marketing solutions, Wi-Fi marketing, Viber Messaging, and Voice services (IVR, voice broadcasting and CRM call center). Visit our website at www.vietguys.biz

Max Group is a communication agency. We provide strategic advisory services and implementation of brand communication. With strategic & creative approaches, we create “Communication Journeys” that focus on the right target audiences with the highest efficiency

Silver Sponsors

Association and Media Partners